keyword related factors that you should definitely make sure you have on your webpage if you are looking
for good traffic and, hence, good conversions:-
- Your domain name should have the keyword in it. This is mandatory.
- The URL of the website must have the keyword in it.
- Your titles must have the keyword in it. If possible, try to wedge
in your keyword in every subheading you use as well, provided
they are not too many. Specifically, use your keyword in all the
H1, H2 and H3 tags that you use.
- Your keyword must figure somewhere in the first sentence of the article.
- Your keyword must figure somewhere in the middle of the article.
- Your keyword must figure somewhere in the last sentence of the article.
- Use at least one outbound link to a page within your website where
your keyword works as the anchor text.
- Use at least one outbound link to an external page, i.e. a page out
of your website, which is trustable.
- Use your keyword to a density of 3% to 4% through the webpage.
Employ these factors and see that your website really starts
rocking on Google! Yes, that simple, but almost 90% of the
websites on the Internet overlook these simple yet critical factors.